I know the Focus has always been a great handling reliable car but there is [b]no way[/b] that MK3 coming at the start of 2011 is going to sell as many as the current model.
Its so cheap and kia/mazda looking and i bet they will up the price aswell. They are also launching the new facelift Mondeo around the same time which still looks rubbish.
So my point FORD rely on the UK market as they dont sell that well in europe or America. The Focus has always been there heavyweight and that will now decline for sure. If the focus price goes up who is going to buy that when they can get a Golf, Bmw 1 series or a Audi A3 "which are becoming really popular" for around the same price .
They have suffered over the years after the decline in the MONDEO. The original Mondeo that replaced the Sierra was a massive seller for years including the other shapes. But since launching the new shape in 2007 its seen its worst sales. The Mondeo being re released with the FOCUS in 2011 is £25,000 for the top of the range model the same price as the Audi A4, Bmw 3 series, Saab etc which are all far more appealing than the boring Mondeo.
They have lost alot of custom with it since 2007 by pricing themselves above the former buyers price tag trying to rival the BMW etc when the badge will never let it.
They are lucky the new Fiesta is selling well but with the rubbish Mondeo, poor KA and KUGA and new UGLY Focus coming IN 2011 it could be a bad year for Ford.